Author: Lance Concannon

Lance is the EMEA Marketing Director for social analytics vendor, Meltwater Social. He formerly worked as an agency side social specialist for brands such as Sony, IBM, BP and Accor, and was formerly a tech journalist My experience is primarily with B2B/B2C technology brands, but also some other businesses, including: IBM, Sony Electronics, Oracle, Fujitsu, AMD, Vodafone, Nokia, Accor, BP, American Express, Greene King, and Sky.