Social Intelligence Stories that Caught Our Attention: Volume Thirty-Four

Here’s the latest social intelligence related stories that caught our attention this week. Inside you’ll find, Russia using Twitter to seize Crimea, global social intelligence market value, building AI that understand you, Facebook stock down and the social data to indicate why, Sprout Social stock prices, changing data landscapes, and AI and social listening. 


How Russia May Have Used Twitter to Help Seize Crimea

If you’re reading this you’ll already know that social data can provide important clues about the political dispositions of communities. New research from the University of California San Diego suggests that social media data may have been a source of military intelligence for the Kremlin and potentially other governments. It is suggested that Russia’s forces did not advance further than Crimea’s borders, as Russian analysts may have observed overt signals, including some from social media, that they would have faced strong and violent resistance. 

Read the full article here


Global Social Intelligence Market Value

Orbis Research have recently released a new report Global Social Intelligence Market that describes qualitative insights of the industry such as type, products, application and forecast details till 2023. 

Read the full article here


The Scientist that is Building AI that Understands You

Building artificial intelligence that understands humans is the next big challenge in the field of AI. Under its Artificial Social Intelligence for Successful Teams (ASIST) program, the Defence Advanced Research Projects Agency (DARPA) is funding researchers to create artificial intelligence agents that can understand social cues and human interactions. I can’t help but think that the mechanics we use to analyse and interpret conversations will come into play here.

Read the full article here


Despite Facebook Hitting its Numbers, Investors are Down on the Stock – Social Data Show Why

The team at Thinknum have been exploring why Facebook stock is down 7% although the company has topped all their revenue forecasts. They highlight that the number of people who click the “like” button on the platform has plateaued, and the number of people following Facebook has only rise by 2 million in one year. 

They ask, if Facebook isn’t growing on Facebook, where are they growing?

Read the full article here


Sprout Social (NYSE:SPT) Coverage Initiated at Goldman Sachs Group

In a research report released on Tuesday Goldman Sachs Group initiated coverage on shares of Sprout Social. The firm issued a buy rating and a $27.00 price target on the stock. Separately, Stifel Nicolaus started coverage on the shares with a buy rating and a $25.00 price target for the company. The company has a consensus rating of Buy and an average target price of $23.80.

Read the full article here


What I learned from Endlessly Posting Utter Rubbish on Instagram

I had to throw this one in here because it was an interesting read. I’ll leave you to read the full story on this one, there’s a bit of gaming the hashtags as well as people reading into his psychological state. Definitely one to be read and not butchered in a round-up.

Read the full article here


Data Management and Governance: The Changing Data Landscape

Going wider into all data, Forbes explores the changing data landscape. With five trends:

  • ● Overcoming the complexity of using multiple clouds
  • ● Relying on vendors for regulation compliance
  • ● Increased pressure from new regulations
  • ● Investing in data discovery and visibility
  • ● Mergers and acquisitions will transform analytics

Read the full article


How to Use AI for Social Listening

Paul Roetxer sits down with Benjamin Duvall from Linkfluence to talk about how social listening and AI create the most helpful consumer data possible.  

Read the full interview here

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Jillian Ney
Jillian Ney
Dr Jillian is the founder of The Social Intelligence Lab. She has worked in the social intelligence industry for over a decade as researcher, consultant, spokesperson and author. She's on a mission to bring the industry together and give social intelligence the place it deserves as a recognised and supported discipline. Ask her about digital behavioural science, purchasing decisions and why Scotland is the best place on earth. More content by

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