How to use a cultural trend - Cosy culture deep dive
About Session
Cosy Culture is everywhere. It’s the evolution of hygge and the loungewear explosion. And it’s got a (slippered) foot right under the door - social media is chokka with the cosy trend and brands are jumping in the bed. But how do you decide if there’s an authentic way in for a brand? What tells us that cosy is worth building a strategy on? This session is a deep dive into a 2024 leading trend and what your place could be.
Tune in to:
👉 Find out what cosy culture is and how social listening identified it.
👉 See an example of a cultural trend and its application in a real strategy today.
👉 Learn how to spot the next macro trend with social data.
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Book Your Tickets Today!
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• You may request a 50% refund if your ticket cancellation request has been received in writing by 27 March 2023 (30 days before the event date).
• Unfortunately, we cannot grant any refunds or credits for cancellations received after 27 March 2023.
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