[Challenge]: From Social Listening To Foresight – Building A Consumer Centric Future
Session Details
New times call for new ways of listening to our consumers and building the future based on today’s conversations.
Diageo along with SHARE Creative have set out to build a proprietary Foresight System – trend tracking and monitoring system.
Join us to find out how conversation and social listening become the seed to the many possible futures for the company and its portfolio of brands.
Session Details
Jasmin Fischer
SAMY Alliance
Alberto Romano
Diageo