[Keynote] I Post, Therefore I Am: Creating Ourselves On The Internet

Why is online life so seductive? It’s not just the clever UX that uses behaviorist psychology. It’s not just our basic human need to connect.  

When we interact online, we are forming, testing, and reinforcing a persona, a social self.

In an age driven by the need for recognition, social media is the perfect place to find yourself, reflected in a million screens.

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