Intelligence Insiders: Jack Wai from The HEINEKEN Company

Intelligence Insiders is a monthly LinkedIn Live interview series with the professionals leading social listening, insight & intelligence programs at the world's leading brands. Join us as we discuss the journey to get buy-in, creating tangible use cases, and the impact that social data can have on an organization when there is support for social intelligence.

In episode seven, we are joined by Jack Wai, Global Social Listening Manager at The HEINEKEN Company to talk about how social listening supports business decision-making at The HEINEKEN Company.