What Online Consumers Are Saying About Electric Vehicles – And How the 2022 Models Stack Up

The automotive industry has faced significant disruption over the past few years; supply chain issues have left little inventory and long wait times for shoppers, and electric vehicle (EV) manufacturers have disrupted the standard dealership purchase journey with new direct-to-consumer models. Meanwhile, global trends in sustainability and climate consciousness have brought conversations about EVs to the fore.

To find out how the EV trend is evolving – and who the target audience segment really is – we analyzed more than 14 million online conversations over the past 6 months. Download the report to learn:

– Which electric vehicle models are leading by volume and sentiment in online conversations
– The top purchase motivations driving online consumers to consider an EV purchase
– Consumers’ barriers to purchasing electric vehicles
– The hobbies, interests, and online behavior of potential EV buyers