Blending traditional research with social intelligence in multi-language corporations
Most social intelligence studies can have an English-centricity bias, so what happens when you're working in a multi-market corporation and need to work across different geographies, languages, and cultures?
There's not a lot of resources and case studies to support your multi-language work - let's fix that! In this special session, we are joined by Capture Intelligence and their client Kimberly-Clark to explore more about the role and value of social data beyond English-centric studies. Join us to find out more about:
✅ How to use social intelligence to complement traditional research.
✅ How to implement social insights in multi-market and multi-language corporations.
✅ Collaboration between internal teams and the agency.
For Kimberly-Clark, they work with Capture Intelligence to produce bespoke reports for seven LATAM markets each month. The insight is used by the R&D department to tweak and improve products. Join the session to gain more understanding of the nuances between markets and strategies to ensure you retain cultural context when it matters most.
Can't attend live, register anyway and we'll send you the recording after the event.
This interview was recorded via LinkedIn Live, if you prefer to view on LinkedIn, click the button below.
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